Today’s mobile devices give consumers a communications, entertainment, and personal productivity experience that was science-fiction less than a generation ago. Mobile network operators and device manufacturers drove these innovations – liberating consumers towards total personal mobility. But, the accelerating pace of mobile innovation – new devices, services, and communications technologies–have now vastly increased the complexity of today’s mobile ecosystem. As the Internet of Things expands the ecosystem by an order of magnitude, these same operators and device manufacturers are increasingly challenged to understand how consumers actually experience the performance of their products and services across networks, locations, and over time.
Device-Sourced Mobile Intelligence, delivers useful and practical insights about how consumers experience the performance of mobile products and services. Carrier iQ’s Mobile Intelligence capabilities securely source and transform raw events on consumer devices into clear, unique, and actionable insights about performance as experienced by consumers. These insights are then used to drive direct business benefits, from improving customer care to planning cellular networks and accelerating the deployment of new connected device technologies. Ultimately, the unique insights delivered by Carrier iQ allow mobile operators, device manufacturers and enterprise customers to improve the performance of their mobile products and services — reducing internal costs, increasing retention and the lifetime value perceived by consumers.